Published On Apr 13, 2022
Marketers today face mounting pressure after a wave of unprecedented disruption. Research from Accenture identified three distinct groups of marketers: the survivors, the strivers and the thrivers.
In this video, Michele McGrath, chief client officer at Accenture Interactive, is joined by ex-Formula 1 CMO, Ellie Norman, to discuss advice for those in survivor mode, the power of having the right connections, and why having a support network who will give advice and care for you is key.
If you missed it, you can catch episode one here: • The Great Marketing Declutter: are yo...
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