All about the colors in menswear and the reason why we are seeing less today: https://gentl.mn/why-men-stop-wearing...

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00:00 Colors in Menswear Introduction

Monochromatic, neutral, and minimalist styles have been all the rage in menswear for the past decade or so. But looking further back in history, this wasn’t always the case.

We’ll cover where all the color has gone within menswear and why most outfits today tend to stick with black, white, gray, blue, and brown for their color pallets.

01:05 The History of Color in Menswear

Color has been one of the defining elements in menswear throughout history. With some exceptions, it’s been the easiest way for men to quickly communicate their class, status, and wealth to others.

06:18 Why Men Stopped: 1. Color is no longer a mark of distinction
07:12 2. Negative associations with loud or bold colors
08:55 3. Negative associations with colors generally
10:24 4. Corporate and political culture
12:09 5. The popularity of minimalism
13:14 6. The popularity of monochromatic looks
14:16 7. Plain colors are considered easy and safe
16:18 8. Contemporary men don't know how

As menswear becomes increasingly casual, knowledge around colors just isn’t as readily available. Many men are scared to try because there is a learning curve to effectively match multiple colors and patterns together.

17:25 Why We Still Love Color in Menswear

We feel that it’s one of the easiest ways to create memorable and unique outfits that will still fall in line with classic style. Colors can help to express an extension of your personality that no other way can capture.

19:14 Conclusion

We can see that color always comes and goes over time in menswear and that the current mentality around color is more of a trend. Including a dash of color in your accessories, or even within your main articles of clothing, is a long-supported tradition. Finally, you shouldn’t be afraid of seeming “unmanly” or “effeminate” for using color.

20:42 Outfit Rundown