STIMY 44 Part 2/2: Joe Sidek [Festival Director, George Town Festival]
So This Is My Why So This Is My Why
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 Published On Aug 26, 2021

Best Known as director of the George Town Festival, Joe Sidek has established himself as one of Malaysia’s strong advocates for the arts.

In Part 2/2 of Joe Sidek's interview on the STIMY podcast, we cover some of the following highlights:

0:00 Impacting people with his festivals
1:21 Getting stopped in the streets
1:35 Running the Butterworth Fringe Festival
2:23 How Saw Teong Hin (former STIMY guest & director of Puteri Gunung Ledang) got involved with the George Town Festival
3:53 How Tan Kheng Hua (former STIMY guest & actress on Crazy Rich Asians) got involved
4:50 Finding "unusual", culturally rich locations to host his festivals
5:43 Biggest challenge in running festivals
7:02 Impact of COVID-19 pandemic on Joe's work
8:06 Whether the global pandemic has had a permanent impact on the arts community
9:02 Inspiring artists that Joe looks up to
10:51 How to build a brand name
12:02 Example of an artist who took his criticisms & became even better than before
14:37 Running Open Weekend in Penang in 2020
15:23 Advice for people who want to become festival directors like Joe Sidek
16:52 What Joe Sidek would do differently, moving forward

🎙️Listen to the rest of Joe Sidek’s episode: https://www.sothisismywhy.com/44

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WHO AM I:
I'm Ling Yah, a Malaysian lawyer & host/producer of the So This Is My Why, where I interview inspiring people about how they found their why, and their blueprint for turning that why into a reality. I’ve interviewed Olympians, Michelin-starred chefs, top entrepreneurs, VC founders, Hollywood actresses, and more.

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⌨️ I’d love to hear from you! Just leave a comment below or for a long message, drop me an email at sothisismywhy(at)gmail.com

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