Before becoming a lawyer, Avsec earned a living as a studio musician, producer and songwriter, writing over 500 songs and producing or performing on more than 35 albums. He was sued for copyright infringement (a lawsuit he won), which instigated his career change.

Mark Avsec is a partner and vice-chair of the Innovations, Information Technology & Intellectual Property Practice Group at Benesch, Friedlander, Coplan & Aronoff, LLP. A copyright, trademark and media lawyer by trade, Avsec focuses his practice on consumer products and technotainment.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx