Published On Premiered Sep 15, 2023
Freshworks is a successful public SaaS company that has a humble beginning in the small town of Chennai, India. Founder and CEO Girish Mathrubootham shares five big bets that paid off as he scaled this multi-product company.
Keep reading to discover Mathrubootham’s key decisions in launching and scaling a company, which include:
Betting on inbound while going global
Hiring talent when talent is hard to find
Going multi-product early on
Layering a sales-led motion on top of a product-led motion
Betting on AI and the future before it arrives
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