Is the end of subscription pricing near?

Research from OpenView states companies with usage-based pricing grow 38% faster...

And of the IPOs over the last three years, 7/9 that had the best net dollar retention all have a usage-based model.

Welcome to a new era of software buying, where customers pay for the value they receive from the products.

Joining our webinar tomorrow is product leader turned VC Patrick Malatack of Matrix Partners hosted by Kyle Poyar, Partner at OpenView.

Leveraging a successful career as VP of Product with the disruptive tech giant, Twilio (Market Cap $65+ Billion), Patrick shares inside knowledge as to how startups can create long-term customer loyalty and profitability with usage-based pricing models.

Specifically, Patrick and Kyle will dive into:

- How to determine product value
- Strategies on implementing usage-based pricing
- The five key metrics to track
- Forecasting, sales alignment, and other challenges

Patrick and Kyle will also discuss why investors are viewing usage-based pricing as a powerful tool while teaching attendees how to successfully transition their business to this customer-centric model.

Resources:
1. The OV Usage Based Pricing Playbook - https://offers.openviewpartners.com/u...
2. Kyle Poyar's (new) Substack, where he'll go deeper on topics like SaaS pricing - https://kylepoyar.substack.com

Presented by:
Boast.AI R&D Tax Credit Software - https://boastcapital.com​​​​​
Launch - https://www.launchacademy.ca