The shift to digital poses both exciting opportunities and challenges for businesses everywhere. With most brands going digital and competing to get their intended customer’s attention, the key to success for businesses will be based on who provides a better customer experience.
How can companies harness the power of data to improve customer experience and attract revenue in a digital business while still maintaining a robust security system? What is CIAM and how can you use it to grow our company?

Our panel of experts shared tips and best practices on using data to create personalised experiences for your customers to keep them engaged even through a fast-changing digital world.

Meet our panelists :
Kun Wu, Co-Founder and Managing Director of Ai Rudder
Kun is the Co-Founder and Managing Director of Ai Rudder, a leading voice AI startup based in Singapore. He oversees the company growing presence in the international markets, including overseas business developments and operations.

Jay Limbachia, Product Marketing Manager of WSO2
Jay is an experienced and accomplished marketing expert with over 15 years experience delivering marketing and communication strategies, product launches and new business growth initiatives to drive market share, revenue and overall company growth. He is responsible for owning, leading and driving strategy and enablement for WSO2 Customer Identity and Access Management product creating strong brand awareness globally and generating increased demand for the product.

Nadeesha Gamage, Associate Director of WSO2
Nadeesha is senior technical lead and a technology evangelist with over 9 years of industry experience in architecting highly scalable, distributed systems driven by SOA for mission critical financial, insurance and governmental institutions. He is currently leading the WSO2 Solutions Architect team as the Associate Director.

Meet our moderator:
Christopher Star, Chief Marketing Officer of Catalyst
Christopher is an experienced, hands-on strategist with proven track record in regional digital marketing for over a dozen tech startups across Southeast Asia. He helps startups launch, acquire new users and expand in new markets.